About Heer Ranjha

Contemporary Indian Couture,
Made Personal

Heer Ranjha is a luxury Indian fashion house rooted in craftsmanship, identity, and storytelling. We create refined menswear and womenswear shaped by heritage artistry, modern sensibility, and a bespoke approach to every client.

Our PhilosophyCraftMade with intention

What Guides Us

Heer Ranjha is built on the belief that clothing should feel intimate, considered, and quietly luxurious. We design with the wearer in mind, not the trend cycle.

About Heer Ranjha

Heer Ranjha is a luxury Indian fashion house shaped by heritage craft, modern elegance, and a deeply personal design process.

Every garment is imagined to carry a story, whether it is created for a wedding, a celebration, a meaningful gift, or an occasion that deserves to feel memorable.

The house is led by Ayush Sethi, Curator & Brand Director, and Ragini Sethi, Head Designer. Their shared vision keeps the brand grounded in craftsmanship while moving it toward a sharper contemporary language.

The Heer Ranjha Experience

“Luxury should feel personal. It should remember the wearer, honour the occasion, and carry the quiet confidence of something made with intention.”
Heer Ranjha
Heer Ranjha brand visual 1
Heer Ranjha brand visual 2

The Heer Ranjha Experience

Images from the brand story

The Heer Ranjha Experience

Designed with care.
Worn with confidence.

The experience begins with a conversation. We listen to the occasion, the personality, and the feeling the client wants to carry. From there, silhouettes, fabrics, and embellishments are curated into a result that feels individual.

Whether it is a single statement piece or a complete wardrobe for a celebration, the goal is the same: to create clothing that feels personal, refined, and unmistakably Heer Ranjha.

01Discovery
02Design
03Finish
Explore the Shop

The People Behind the Brand

Leadership with personal vision

Heer Ranjha is led by people who treat clothing as a form of personal expression. The brand stays focused because the vision stays clear.

Ayush Sethi
AS

Ayush Sethi

Curator & Brand Director

Ayush shapes the brand narrative, client experience, and overall direction, ensuring Heer Ranjha remains intimate, modern, and rooted in craft.

Ragini Sethi
RS

Ragini Sethi

Head Designer

Ragini leads the design language of the house, translating heritage references into silhouettes and finishes that feel current, polished, and personal.

Our Philosophy

Three principles we design by

01

Personal First

Every design begins with the person wearing it. The goal is not just to create a garment, but to create something that feels like it belongs to them.

02

Craft with Context

We honour Indian craftsmanship without turning it into costume. Heritage informs the work, but contemporary taste shapes the final expression.

03

Made for Moments

Weddings, celebrations, gifting, and occasions that matter are the moments we design for. The pieces are made to be remembered and worn again.

What People Say

Voices from Our Wearers

I wore their Matka silk Kurta to my brother's wedding in Lucknow. Three days later I was still getting messages asking where it was from. The embroidery work is unlike anything available in a boutique at this price.

Arjun S.·Delhi
Nayi Leher

The Dupion Co-ord Set I bought for Diwali is still the most commented-on piece in my wardrobe, two seasons later. It holds its shape, holds its colour, and holds its story. That's what good craft does.

Preethi M.·Mumbai
Asaya

I was specific about what I wanted for my reception: a Bandhgala that felt like me, not like a costume. The team in Delhi listened carefully and delivered something I will genuinely pass on to my son someday.

Rahul K.·Bareilly
Nayi Leher

Continue Exploring

Discover the collection
and the craft behind it

Explore the shop or reach out to discuss something personal. Heer Ranjha is built to create clothing that feels meaningful from the first conversation to the final fitting.

Brand Director

Ayush Sethi

Head Designer

Ragini Sethi